MERCURY STUDIOS TO LIVESTREAM OZZY OSBOURNE & BLACK SABBATH’S FINAL SHOW ‘BACK TO THE BEGINNING’ POWERED BY KISWE

‍Mercury Studios, the world’s leading music-focused content studio, has secured exclusive  rights to produce and livestream Back To The Beginning, a historic global event that will see  Black Sabbath’s original lineup reunite on July 5 for the first and last time in over two decades. 

Taking place at Birmingham’s iconic Villa Park stadium, the sold-out event marks Ozzy  Osbourne’s farewell performance, bringing together heavy metal’s biggest icons including Tony  Iommi, Geezer Butler, Bill Ward, Metallica, and Guns N’ Roses. 

After selling out in under 16 minutes, Mercury Studios will offer fans around the world a front row seat to this huge event, which proudly supports charities close to Ozzy’s heart, via a global  livestream experience in partnership with leading streaming technology partner Kiswe. They’ll  have access to the raw livestream from 3:00pm on July 5th, and will also have exclusive access  to rewatch the concert in its entirety for another 48 hours.  

Mercury Studios known for critically acclaimed productions such as One to One: John & Yoko,  American Symphony, and Metallica Saved My Life, continues to set the standard in premium, 

music-driven storytelling. With Back To The Beginning, the studio brings its cinematic vision and  music expertise to what is poised to be the greatest heavy metal show ever staged. Executive  Producers for Mercury Studios are Kelly Sweeney and Alice Webb, and for Black Sabbath is  Sharon Osbourne.  

Their past livestream credits include Love Goes – Live at Abbey Road by Sam Smith and The Cure  live at The Troxy. Known for delivering powerful, human stories through the lens of music and  culture, Mercury Studios is set to honour this milestone in heavy metal history with the same  depth and ambition. 

Livestream tickets will go on sale at 15:00 on Friday 6^th June at  www.backtothebeginning.com. 

Kelly Sweeney, Managing Director of Mercury Studios said: “Mercury Studios are incredibly  proud to be involved in capturing this monumental milestone at Villa Park. ‘Back To The Beginning’  will be an unforgettable experience, and our aim is to deliver this moment to fans worldwide,  wherever they are, so they don’t miss out on seeing music history being made.” 

Sharon Osbourne said: “We had such an overwhelming demand from fans from around the  globe, who couldn’t get tickets to the show, and they took to social media, pleading with us to  broadcast a livestream of the show. Being this is such a historic event, we just couldn’t let them  down.” 

‘Back To The Beginning’ will be captured, produced and distributed by Mercury Studios (One to  One: John & Yoko, American Symphony, Metallica Saved My Life), who are pioneering the way for  premium, music-driven storytelling across film, television, podcasts and immersive formats.  Mercury has partnered with Kiswe – the global D2C streaming partner behind the record-breaking  BTS concert livestream– to deliver this unforgettable moment of music history to fans across the  globe.  

The all-day event at Villa Park, produced by Live Nation, will be hosted and compered by American  actor Jason Momoa, and feature a supergroup of musicians. Further artists announced so far  include Tool, Slayer, Pantera, Gojira, Halestorm, Alice In Chains, Lamb Of God, Anthrax,  Mastodon, Rival Sons, Andrew Watt, Billy Corgan (The Smashing Pumpkins), Chad Smith 

(Red Hot Chili Peppers), Dave Ellefson, David Draiman (Disturbed), Fred Durst (Limp Bizkit),  Lzzy Hale (Halestorm), Jake E Lee, KK Downing, Mike Bordin (Faith No More), Papa V Perpetua  (Ghost), Rudy Sarzo, Sammy Hagar, Sleep Token ii (Sleep Token), Tom Morello, Vernon Reid  (Living Colour), and Whitfield Crane (Ugly Kid Joe). 

About Mercury Studios 

World Class Music Content. Working with a global network of creatives and artists, Mercury Studios  develop, produce, distribute and invest in award-winning content. We are filmmakers in the world of  music. 

Headquartered in London, with offices in LA and New York, current and recent projects include ONE TO  ONE: JOHN & YOKO directed by Oscar winning director Kevin Macdonald, Grammy winning, Oscar and  BAFTA award nominated AMERICAN SYMPHONY, directed by Matthew Heineman for the Obamas’ Higher  Ground Productions/Netflix, REGGAETON: THE SOUND THAT CONQUERED THE WORLD / NBC Peacock,  IF THESE WALLS COULD SING, directed by Mary McCartney for Disney+ 

Mercury Studios also produced and distributed performance capture films ANDREA BOCELLI 30TH: THE  CELEBRATION directed by Sam Wrench (Taylor Swift The Eras Tour) for global Theatrical and TV, TOBY  KEITH; AMERICAN ICON for NBC Peacock, QUEEN ROCK MONTREAL for IMAX and Disney+ 

Mercury Studios represents the world’s leading catalogue of music-related content, consisting  of thousands of hours of premium music-driven film and television programming. 

About Kiswe 

Kiswe is an award-winning technology company that builds and powers direct-to-consumer streaming  platforms and events used by the biggest entertainment and sports brands. With best-in-class streaming  technology and a unique partnership business model, Kiswe helps content owners maximize their  revenue and engage every fan on every screen. 

About Cure Parkinson’s 

We’re here for the cure. Cure Parkinson’s is working with urgency to find new treatments to slow, stop and  reverse Parkinson’s. Our funding and innovation has redefined the field of Parkinson’s research, enabling  the world’s leading researchers to prioritise the next generation of drugs for clinical trial. Together we will  conquer Parkinson’s. Further information at cureparkinsons.org.uk 

About Birmingham Children’s Hospital 

Birmingham Children’s Hospital is the UK’s leading specialist paediatric centre, caring for sick children  and young people up to the age of 16. Rated as ‘Outstanding’ by the CQC in February 2017, we are world 

leaders in some of the most advanced treatments, complex surgical procedures and cutting-edge  research and development. 

We are also home to one of the largest Child and Adolescent Mental Health Services in the country, with a  dedicated inpatient Eating Disorder Unit and Acute Assessment Unit for regional referrals of children and  young people with the most serious of problems (Tier 4) and our Forward Thinking Birmingham  community mental health service for 0-25 year olds. 

About Acorn Children’s Hospice 

Caring for a child with complex medical needs can place unimaginable demands on a family, both  physically and emotionally. At Acorns Children’s Hospice, we understand that when time is short every  moment is precious, which is why, as well as providing specialist palliative care, we help families to make  lasting memories. 

We provide a happy homely environment where children can experience all kinds of great activities, meet  new friends, or relax and enjoy some quiet time. Our experienced, skilled staff take time to understand  each child’s individual requirements, listening to any concerns and adapting activities according to their  needs. 

About Live Nation Entertainment 

Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of  global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Sponsorship. For additional  information, visit www.livenationentertainment.com.

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