PPIVOTT Selects Kiswe to Power Global Livestream of Jamaica’s Premier Track Meet
PPIVOTT, a strategic brand identity development agency, announced a new partnership with Kiswe, a global leader in direct-to-consumer (D2C) streaming technology, to livestream the Racers Grand Prix, Jamaica’s premier international track and field event, to audiences outside of Jamaica on June 7.
Kingston, Jamaica – June 2, 2025 – PPIVOTT, a strategic brand identity development agency, announced a new partnership with Kiswe, a global leader in direct-to-consumer (D2C) streaming technology, to livestream the Racers Grand Prix, Jamaica’s premier international track and field event, to audiences outside of Jamaica on June 7.
Powered by Kiswe’s technology, the livestream will include interactive features like live chat and cheer buttons, creating a more dynamic and engaging experience for fans worldwide.
Racers Grand Prix is a cornerstone of Jamaica’s track and field season, bringing top international athletes to Kingston ahead of global events like the Olympics and World Championships. This year’s event features Olympic stars Shericka Jackson 200m World Champion, Zharnel Hughes – British 100m record holder, World Champion Bronze medalist, Bayanda Walaza – South African under 20 record holder, Tobi Amusan – Nigerian and world record holder 100m hurdles and Kishane Thompson and will be streamed globally using Kiswe’s direct-to-consumer platform to deliver a premium fan experience.
“We’re proud to partner with PPIVOTT to showcase Jamaica's world-class track and field event on a global stage,” said Glenn Booth, CEO of Kiswe. “At Kiswe, our mission is to connect fans directly with the events they love, and this partnership brings Racers Grand Prix to every track and field fan on every screen.”
“It’s been a dream to empower live sports from Jamaica and the Caribbean to the world and our partnership with Kiswe allows us to do just that, starting with the Racer Grand Prix ” said ONeil Walters, Executive Chairman PPIVOTT while the meet General Manager Devon Blake said, “Racers Grand Prix showcases the best of Jamaican track and field to the world. Our partnership with PPIVOTT/ Kiswe is opportune. It expands our global footprint while making it more affordable for fans everywhere to experience the excitement, energy, and excellence that define this meet. Together, we're bringing the spirit of Jamaican athletics to a broader audience than ever before.”
"We’ve been looking for the right international partner to help showcase this world-class Jamaican track and field meet on the global stage”, said Glen Mills, Meet Founder and world renown coach of the fastest man in the world Usian Bolt. “We're proud to have secured a partnership that not only elevates the Racers Grand Prix but also highlights Jamaica, our athletes, and our local brands. We look forward to a successful and lasting collaboration."
Livestream tickets start at USD $4.99 and can be found on racersgrandprix.kiswe.com, where fans can also watch the race.
About PPIVOTT
PPIVOTT is a Strategic Brand Identity Development agency across industries - Sports, Media, Music, Arts, Education, Technology and Finance. The company is an expert at B2B partnerships and collaborations. They also execute strategic B2C brands and personality talent development business models helping to bridge the gap between emerging and first world markets and brands.
About Racers Grand Prix
Racers Grand Prix is a World Athletics Continental Tour Gold Meet, formally the IAAF Super Grand Prix Series. Organized by the Racer Track Club, home of the now retired world fastest man ‘Usain Bolt’ and many more stellar current athletes. The meet which aids the development of Jamaica athletics program showcases a variety of events including sprints, hurdles, jumps and throws.
About Kiswe
Kiswe is an award-winning technology company that builds and powers direct-to-consumer streaming platforms and events used by the biggest entertainment and sports brands. With best-in-class streaming technology and a unique partnership business model, Kiswe helps content owners maximize their revenue and engage every fan on every screen.
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Sydney Dennen
sydney@purposenorthamerica.com
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