News
November 22, 2023

The Rose Announces Global Stream of Final Show of the “Dawn to Dusk” North American Tour, Powered by Kiswe

Fans worldwide can relive the K-Pop artists' sold-out show at the Kia Forum in Los Angeles

New Providence, NJ - November 22, 2023 - Kiswe, a leading cloud-based video solutions platform that provides seamless and immersive streaming experience for fans, has been selected to live stream the successful conclusion of Korean Alt Pop sensation The Rose's North America Tour, "Dawn to Dusk." The grand finale on December 9th will be a celebration of the band’s sold out Kia Forum performance, marking a significant milestone in the band's international journey.

The "Dawn to Dusk" tour, which has captivated audiences across North America, showcases The Rose's latest album DUAL, released by Transparent Arts. The album, featuring the hit single "Back To Me," has already captured the hearts of fans worldwide. The single, which debuted at the renowned Lollapalooza festival in Chicago earlier this year, has become a symbol of The Rose's unique blend of musical innovation and emotional resonance.

Kiswe's state-of-the-art streaming technology will bring the culmination of this unforgettable tour to a global audience, ensuring that fans worldwide can partake in the magic of The Rose's music. The debut stream of the Kia Forum performance will not only capture the electrifying atmosphere of the arena but also allow fans to engage with the band in real-time, breaking down geographical barriers and creating a truly global musical experience.

“The Rose's 'Dawn to Dusk' tour has been a phenomenal journey, and we are honored to have been a part of it," said Glenn Booth, CEO of Kiswe. "Our mission is to bring people together through the power of live streaming. The Rose's tour finale is a testament to this commitment – We are proud to have connected The Rose with their fans all around the globe."

“‘The Dawn to Dusk’ Tour was the realization of a dream we always wanted to achieve. Doing bigger venues with thoughtful production was what we thought our Black Roses deserved,” said Kim Woo-sung, Park Do-joon, Lee Ha-joon, Lee Jae-hyeong, band members of The Rose. “It was a risk, but after the end of this first leg, the love and support we've felt from everyone lets us know we made the right decision. We are thankful that we also found a way to record the final show in Los Angeles, where we had our biggest crowd and some additional accents, so we can share Dawn to Dusk with the rest of the world.”

The show will begin on December 9th at 9pm PT for North American audiences and December 10th at 12pm KST for those in Korea. Tickets are on sale now at dawntoduskla.officialtherose.com.

About Kiswe

Kiswe is an award-winning technology company that helps partners fully monetize their content. Trusted by the world’s biggest entertainment and sports brands, Kiswe allows customers to seamlessly customize content for specific audiences, distribute content live or on-demand to their audience with branded ticketing and event websites, and create interactive direct to fan experiences. For more information, visit www.kiswe.com.

About The Rose

The Korean Alt Pop band is composed of four members: vocalist and guitarist Woosung, vocalist/multi-instrumentalist Dojoon, bassist Jaehyeong, and drummer Hajoon. Renowned since their inception for electrifying performances, The Rose quickly became one of Korea's most sought-after groups delivering a series of critically acclaimed albums that resonated with fans worldwide. In 2019, three of the band members temporarily went on hiatus to fulfill their mandatory military service obligations, during which Woosung pursued a successful solo career, releasing captivating albums and embarking on sold-out world tours. In a moment of sheer joy for their devoted fans, The Rose reunited during one of Woosung's performances in South Korea in 2022. This reunion paved the way for their first full-length album HEAL, which was inspired by the transformative power of music and the stories shared by both their fans and themselves. HEAL soared to #4 on Billboard's Heatseekers Chart, while their accompanying HEAL Together World Tour drew an overwhelming crowd of over 90,000 attendees. Now, with their sophomore full-length album DUAL which made the Mediabase 200 chart in its first week of sales, The Rose takes their music to new heights with Rolling Stone UK calling it “an album that takes you on a layered, emotional journey, full of elation, heartache and twists and turns - just like life itself.” Building upon the emotional honesty and vulnerability showcased in HEAL, this latest offering explores the profound concept of 'balance.' Seamlessly merging light and dark elements, The Rose masterfully weaves emotions and sounds, capturing the dualistic essence that defines their music.

About Transparent Arts

Transparent Arts (TA) is an innovative 360 entertainment company specializing in amplifying Asian culture and talent on a global stage through compelling content.  Founded by Far East Movement (The first Asian American group to reach Billboard #1), their vast collective knowledge has led to many diverse creative endeavors.

With over 15 years of experience, Transparent Arts leads a global platform for talent through management along with services as a record label, production, music distribution, branding, and support with festivals, concerts, TV, and Film.

In 2021, Forbes highlighted the launch of Transparent’s major network K-drama tv series with JTBC titled ‘IDOL: The Coup', topping the iQiyi global platform drama charts. Asian musicians from around the world perform at TA's Identity Festival, an annual showcase in conjunction with Amazon Music during Asian American Pacific Islander Heritage Month.  Amazon Music listed Identity as one of the highest streamed events of the year at 35,000 concurrent streamers. Pre-pandemic, the festival drew 10,000 + attendees at the steps of City Hall in Downtown LA and has featured a wide range of global Asian stars & AAPI community leaders.

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