Activating "Play" Into Mobile Video Increases Engagement
Kiswe’s patented cloud-based video solutions transforms linear video into personalized social experiences.
IMMERSIVE ENGAGEMENTTransform your video content from lean-back or lean-in viewing into immersive engagement. Kiswe’s cloud-based video solutions turns video into a playground.
ACTIVATING “PLAY” FEATURES INCREASES ENGAGEMENT
“This is the total package. This is everything you can get together in one.”
Maarten Geens, Producer of Sporza
Multi-Event. Clips, Data, Social
Quizzes, Polls, Trivia, Contests
By adding Kiswe’s video cloud-based solutions, Sporza VRT was able to increase engagement time on mobile video by 9X over a linear video stream. The “Play” features from Kiswe transforms your video content from lean-back or lean-in into an immersive and fun experience for end users that deepens engagement.
September 11, 2017, Results from a A/B Test comparing interactive and linear experiences at the IAAF Diamond League Brussels
A Direct-to-Consumer App by Kiswe
END-TO-END INTERACTIVE PLATFORM
Kiswe understands the future of mobile video and was the perfect fit for us. Their performance during the Copa America Centenario, within our digital broadcast and their support, was stellar.
Juan Carlos Rodriguez
President Univision Sports
Kiswe’s software is a phenomenal teaching tool for our coaching staff and players. Kiswe has made the Capitals a top priority as we have worked to tailor their software to our needs and we look forward to continuing our relationship with them.
Working with Kiswe has been a great experience. From their technology, their understanding of the market, and their customer support. We would recommend Kiswe to anyone looking to deliver personalized and interactive video experiences to users instead of simple linear video.
Head of R&D
Kiswe blends live multi-camera action in our Decagon™ with behind-the-scenes footage to give our fans an opportunity to experience mixed martial arts in ways that are simply not available anywhere else.
Professional Fighters League
In a mobile first world, end users are consuming short form content and they are highly social. For the longest time, digital video content largely replicated what has been built for linear TV and accordingly, it is not interactive, it is not personalized, and nor is it social. In a world where time-shifting is the norm for watching video, today there’s an untapped opportunity to create a truly compelling and transformative user experience with mobile video that is highly personal, interactive and social. Through our own work with content partners, we’ve discovered that when you activate “Play” features that turn video into trivia or other games, the engagement goes up dramatically with mobile video: up to 9X greater engagement versus a linear video stream. Kiswe has developed an end-to-end interactive cloud video platform which we integrate with our partner’s digital solution to drive engagement and loyalty with this burgeoning mobile first audience.